Thursday, May 1, 2014

Sobeys' Potluck Challenge....

Cooking skills used to be passed down from generation to generation, but now millions of people lack even the most basic knowledge to make a simple meal from scratch or have simply lost the confidence to try.

What better way to spearhead change than with a day dedicated to getting the messaging out- by encouraging people to cook properly and to share their food with friends and family. To encourage more Canadians to get cooking, Sobeys Inc. nation-wide chain of supermarkets is participating in Oliver’s Food Revolution Day “to help Canadians eat better and feel better." On April 28th, Sobeys launched Canada’s Biggest Potluck Party challenging Canadians to host a potluck leading up to Food Revolution Day on May 16. When participants share a post or photo of their potluck with the hashtag #PotluckChallenge, Sobeys will donate $1 to the Cooking Toward Independence Project. This is the new initiative run by the Children’s Aid Foundation to improve the lives of young people leaving the child welfare system across Canada when they turn 18 by funding cooking skills workshops and creating access to healthy food.

Canada has been "one of the most active countries for the last two years in getting involved in Food Revolution Day," said Oliver. "It's common sense when you think about it-  healthy eating isn't based on price or degree of difficulty. It's all about getting over your fear of trying your hand at making a healthy meal as opposed to buying something that's fast and not good for you."

Research recently released by Sobeys Inc. has revealed a generation gap when it comes to food knowledge and confidence in cooking skills with only 31% of 18 to 29 year olds feeling confident in the kitchen versus 48% of those 50 and older. The national survey conducted in late February also revealed Canadians are consuming too much processed or prepared foods with only 18% preparing at least one meal per day made from scratch or with basic ingredients. 

We need to get back to basics: to cook and eat fresh local produce; to share cooking skills and food knowledge; to join forces within communities and get as many people involved as possible. For more info. go to: Sobeys Potluck Challenge.

Sobeys share 5 Potluck themes to try. For some of my fun entertaining hosting ideas try: Do-It-Yourself Korean BBQ Lettuce Wraps and Mexican Fajitas, and my potluck recipe ideas to make and bring: Shepherd's PieScalloped Potatoes and Creamed Spinach with Bacon.


  1. I have nominated you for a Liebster Award

  2. Thank you for this honour!